Climate Action @BLACKROLL®
Regarding climate protection, we all agree: there is something we can do about it. That’s why we set out on our climate action journey. And it’s part of our journey to contribute as a brand and support the goals of the Paris Agreement. Our ultimate goal is to reduce emissions in the future and, where possible, to avoid them altogether. When this is not possible (e.g. in production or logistics), we take responsibility for these emissions and finance certified climate protection projects. But let’s start from the beginning...
ClimatePartner, one of the world’s leading consultancies in the field of corporate climate protection, has accompanied and advised us on our climate action journey. As a first step, we started calculating our CO₂ emissions according to the Greenhouse Gas Protocol (Scope 1, 2 and 3). To put it more simply: together with ClimatePartner, we have been calculating our carbon footprint of our company and all of our products since 2019. This includes all upstream and downstream emissions, e.g. purchased materials, disposal of products or shipping. We pored over documents, interviewed employees, recorded the electricity consumption of our business premises, checked how often and how long our business cars were on the road - and much more. Wow!
Our CO₂ footprint 2021 including all of our products:
2,425 t CO₂
1,612 t CO₂ (2020)
1,614 t CO₂ (2019)
Due to growth in production as well as in shipping and an increased number of employees, our CO₂ footprint has unfortunately increased from 2020 to 2021.
We cannot reverse the emissions of past years, and we will continue to produce unavoidable emissions (e.g. from production, packaging or transport) in the future. We therefore take responsibility for currently irreducible emissions from our corporate carbon footprint by financially supporting internationally certified climate protection projects based on ClimatePartner’s portfolio. The footprint includes end-of-life emissions (HQ Switzerland & Australia) and the emissions that arise from the production of our exercise bands and foam rollers/balls (all emissions along the value chain from materials to production to logistics). In doing so, we have chosen to support climate protection projects outside of Europe, as climate justice also plays an important role for us. Many countries have historically not contributed much to climate change but are now confronted with the implications. Since climate projects not only save emissions, but also support the social and economic development of the region, and therefore pay towards the United Nations Sustainable Development Goal (SDGs), they also further promote climate justice.
So far, we have supported climate protection projects for the amount of 1,449 t CO₂ emissions.
In 2022, we decided to take financial responsibility for certain emissions (those generated by our fascia products made of EPP and our two corporate locations in Switzerland & Australia) retroactively from 2020 by financially supporting selected certified climate protection projects from the ClimatePartner portfolio. The amount of funding for these projects is flexibly adjusted each year to our financial possibilities. Newly added since 2021 are the emissions for our exercise bands. We are aware that there are critical points to this approach. But done is better than perfect.
We offset all emissions caused by our foam rollers and balls through the project ocean protection. Over 8 million tons of plastic waste end up in the sea every year. The infrastructure for proper disposal is often lacking, particularly in developing countries. Stopping the plastic flood and improving the lives of the collecting communities at the same time - this is the approach of this climate protection project. Some of our products are also based on plastic. This is precisely why we have chosen this project. We are aware of the plastic problem - especially when there is no concept for a circular economy and waste ends up in the environment. You can read about what we are doing to further optimize our products made of the plastic EPP here.
Back to the ocean protection project - how does it work? In Indonesia, Brazil and the Philippines, residents collect plastic waste before it ends up in the oceans. They can, in turn, exchange it for money, food, drinking water or school fees at designated collection points. The collected plastic is recycled and turned into so-called social plastic, which serves as raw material for new products. Plastic Bank is linked with two other projects for offsetting CO₂:
10kg of plastic waste is collected for every tone of CO₂ offset.
Based on the emissions of our company (HQ Switzerland & Australia) and product group exercise bands, we are investing in a holistic climate protection project for the development of renewable energy in Asia.
We opted for this project because this portfolio supports several projects in Asian countries that promote the expansion of sustainable technologies. This is a development we like to support. Also, with regards to the fact that part of our products is still based on fossil fuels, and one third of global greenhouse gas emissions are caused by the burning of fossil fuels such as coal and oil. So, promoting renewable energy is essential today to mitigate the effects of climate change and meet the growing demand for energy. The best-known renewable energy sources are wind, solar and hydropower. Through this project, biogas and biomass projects are also supported. Here, energy is generated from renewable biomass, e.g., from waste such as coconut shells, wood or sawdust.
...and where do we go from here?
We are currently continuing to work on our climate protection strategy and are developing further concrete steps to reduce emissions, which we will then be happy to share with you. For example, we intend to further increase the proportion of recycled material in our EPP products, have eliminated plastic packaging where possible and continue to use low-emission cardboard boxes made from recycled material. We also use green electricity in our HQ in Switzerland. External experts are supporting us on this path because climate protection is better together. Do you like to be part of our journey?
We know like no other: you never stop learning. Therefore, we continue our innovation path and let ourselves be inspired by these three global common goals for a more balanced society in which we clearly see our role and responsibility as a company. That being said: teamwork makes the dreams work to do better. In case you have any ideas, burning questions or remarks, we are always glad to hear from you.