The BLACKROLL® Vision for the Future of Health
Regeneration isn’t a trend – it’s the new standard.
What began as a simple idea has evolved into a global health ecosystem.
BLACKROLL® represents a new era where movement, recovery, and longevity belong together – for body, mind, and community.
From Tools to Transformation
At BLACKROLL®, we believe that recovery isn’t a break from life – it’s the foundation of it. What began in 2007 with a simple idea – to make movement and recovery accessible to everyone – has evolved into a comprehensive ecosystem for health, performance, and wellbeing. From Tool to Movement. Our journey started with a simple yet powerful product – the BLACKROLL®. A tool that helped muscles recover and improved mobility.
But it soon became clear:
“We don’t sell tools – we sell recovery and wellbeing.”
– Scott Zalaznik, CEO BLACKROLL®
That idea became the core of our philosophy
Because progress doesn’t happen only through training – it happens in the moments in between: in conscious recovery, movement, and balance. Recovery isn’t an add-on – it’s the foundation for progress. An Ecosystem for Health and Longevity. Today, BLACKROLL® stands for a new dimension of health. We approach movement, recovery, sleep, and longevity as one interconnected system – creating products, routines, and education that strengthen both body and mind.
“People today aren’t just looking for training – they’re looking for energy, recovery, and longevity.”
– Marius Keckeisen, Co-Founder & Chief Innovation Officer BLACKROLL®
With every innovation, we aim to make health proactive, not reactive. Longevity isn’t a trend – it’s the future of health and performance.
Where Culture Meets Performance
Our culture is at the heart of this evolution. We move, meditate, cook, and celebrate together – because we know that connection creates energy, and energy drives innovation.
“When culture and strategy align, impact happens.”
– Friederike Uricher, Head of People & Culture
Our values – curiosity, openness, balance, and responsibility – shape our daily work.
This is how we build a community that truly lives what we stand for: a culture of health. A New Home for Movement, Recovery & Ideas. With the move to our new headquarters in Bottighofen, we’ve made our evolution visible – and created space for what drives us forward.
A Place for Growth
Our new headquarters – built to unite movement, recovery, and innovation under one roof. Because growth needs space – and purpose.
A Place Where Our Brand Comes Alive
A Brand Area that tells our story.
A Sports Area that brings our health culture to life.
Spaces that make our mission tangible every day: Do it your health.
A Place for Focus & Collaboration
Meeting and workshop rooms that spark ideas. Open zones for creativity, exchange, and connection. Dedicated areas for focused work – and real results. More Than Just a Move:
Our new home is a milestone – a visible sign of how far we’ve come, and a promise of what’s yet to come.
Same mission. New energy.
Partnerships That Drive Impact
We believe in collaboration. With studios, trainers, and organizations that share our vision of uniting health, prevention, and performance.
“BLACKROLL® is more than tools – we’re a partner helping studios and trainers grow.”
– Dennis Gnädinger, Senior Community Development Manager
Through education programs, recovery solutions, and affiliate partnerships, we help the fitness industry evolve toward holistic health – creating spaces where recovery becomes the new standard.
The Journey Continues
We stand at the threshold of a new health culture: One built on recovery, awareness, and longevity. One where performance comes not just from effort, but from mindfulness and balance.
Because health isn’t a state – it’s movement.
And we keep moving.
BLACKROLL® – Do it your health.
